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The story of the Braida winery began with Giacomo Bologna, affectionately nicknamed “Braida” by his childhood friends. Growing up in the Monferrato region, he dreamed of crafting a wine from his father’s ‘Barbera’ vines that could compete on the world stage. Seeking knowledge, Giacomo traveled to some of the most renowned vineyards in France and soon noticed that Monferrato’s climate and terrain were similar to those of Burgundy. He began comparing local ‘Barbera’ to ‘Pinot Noir’.
In 1961, the first wine under the Braida name was released – the traditional, slightly sparkling Barbera “La Monella”. Later, Giacomo revolutionized the style of ‘Barbera’, becoming the first in the region to age it in small French oak barrels. In the 1970s, three legendary single-vineyard Barberas were born – Bricco dell’Uccellone, Bricco della Bigota, and Ai Suma – wines that revealed to the world the full potential of top-class ‘Barbera’.
Today, the winery is run by Giacomo’s widow Anna and their children Giuseppe and Raffaella, who continue his vision and keep the name of Monferrato shining.
Wine Style
Braida wines stand out for their intensity, aromatic richness, and elegant balance. They are crafted to express the fruit character, structure, and longevity of the ‘Barbera’ grape.
Sparkling semi dry
Sparkling semi dry
Prestigious Vineyards
Braida’s vineyards are located in the Monferrato area of Piedmont, where climate and soils give ‘Barbera’ a unique personality.
Each plot is meticulously tended, with yields strictly limited to ensure maximum quality.
Aging and Drinking Window
Braida was the first winery in Piedmont to use small French oak barrels (‘barriques’) for aging ‘Barbera’. This innovation brought richness, structure, and refinement to the wines. The length of aging and the use of new or seasoned barrels depend on the style – from fresh, fruit-driven Barberas for earlier drinking to powerful cuvée capable of maturing for 15–20 years.
Most Braida wines shine both in their youth and with age, with the finest examples standing as proof of the remarkable longevity of ‘Barbera’.